Depth is an illusion

  • ProgramNew media logo for the OP website
  • Size900 x 562 pixels
  • CollaboratorsToday Studio (OP logo 2020)

The JINGO is a jingle and a logo merged into a graphic jingle.

Many companies add visual effects such as drop shadow and gradient to their logos, in order to create a three-dimensional impression. In the process, they often lose the beauty of the traditional monochrome, 2D logo.

In graphics, depth is always an illusion. So why not embrace the 2D flatness and add movement as the third dimension?

The small file size and fast upload speed of the GIF (Graphics Interchange Format) makes it a great tool for creating and storing small icons and animated graphic sequences. The GIF has opened up new ways of using our website logo. Very humorous. Very enlightening. Very OP.

OP AZ-cut

OP - short for Open Platform

On internet forums and message boards, OP is short for original poster, or the person who started the thread that users comment on.
In video gaming, anime, and sports, OP is a shorthand for overpowered, describing an indomitable character or player.

Op is also Danish for Up, which means moving towards a higher place or position, to do something unexpectedly, to increase (a level or amount), or to experience a period of good fortune.